News Staff Admin
posted on January 25, 2012 11:37
By Erika Engle
Honolulu Star Advertiser
POSTED: 01:30 a.m. HST, Jan 25, 2012
Ko Olina Golf Club has won its second consecutive ranking among the PGA of America's Top 100 Performers in its "Play Golf America" program.
"It involves several initiatives, such as Women's Golf Week, Family Golf Month, Take Your Daughter to the Course Day, Patriot Golf Day" and others, said Greg Nichols, PGA general manager and director of golf at Ko Olina. Another aspect is "Get Golf-Ready," an introductory program that offers six hours of lessons for $99.
The idea behind all of it is to bring more people into the game, for different reasons and among different segments of the population, including "lapsed golfers," he said.
Ko Olina ranked fifth in the country for the number of people it brought in for "Get Golf-Ready."
"It's a nice honor. It really recognizes the efforts of all of our staff," said Nichols. "Our PGA professionals, sales staff, sales and marketing people and retail staff -- that's what's kind of neat about it: It recognizes the facility."
Ko Olina is the only Hawaii golf facility ranked this year, and it will be recognized Friday with the other 99 winners on the main stage of the PGA Merchandise Show at the Orange County Convention Center in Orlando, Fla.